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For the founder and CEO of The/Nudge Institute, progress shouldn’t wait too long and goals should always be ambitious to create change.

Indian farmers are facing acute water stress due to over-dependence on groundwater and lack of water conservation measures. This is impacting agricultural output and livelihoods of smallholder farmers. The situation is expected to worsen as India’s water demand is projected to double its available supply by 2030.

Less than a third of collaboratives in India are anchored by domestic capital—from CSR, domestic foundations, or wealthy Indians. Domestic investment is holding back for 3 reasons.

Direct seeding of rice is a cultivation method where paddy seeds are planted directly into the soil, eliminating the need for nursery growth and transplanting, which require fully watered conditions.

The productivity of 40% of India’s 600 million-strong workforce is significantly impacted by uncorrected presbyopia – a decline in near vision post the age of 35.

At charcha 2024, more than 200 speakers and 2000 attendees gathered to discuss pressing age-old and evolving problems, learn from each other, and build meaningful, lasting connections.

Four agri startups — EF Polymer, CultYvate, Industill and Phyfarm — have been selected to participate in the final round of DCM Shriram AgWater Challenge aimed at improving water-use efficiency as well as crop yield.

They will now focus on scaling their technologies to improve water use efficiency and profitability for smallholder farmers.

With 25 years of experience across Tech and HR, Krishna recently served as Chief People Officer at Flipkart.

Despite all benefits, adoption of direct seeding of rice has been woefully low among farmers due to fear of yield loss because of weeds.